What's the story launches this month as a pop-up at The Beauty Emporium, a Lifestyle salon in Warner st …..
A brand that has been created out of love for not only vintage fashion, individuality and unique finds but also to help join the pre-loved fashion movement to fight back against fast fashion.
Claire Ratcliffe-Wilson, the founder of What's the story, explains:
"I love fashion and luxury but have always had individuality and ethical values.
I want to bridge the gap in the market by offering luxury, vintage and one-off items that are sustainable and tell a tale....
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